Milestii Mici Wine Run 2019 will be held under the supervision of touristic brand Tree of Life

Milestii Mici Wine Run 2019 will be held with the support of the national touristic brand Tree of Life. The sporting event will take place on January 20, 2019. The participants will run a 10 km distance. The race track lies through Milestii Mici cellars at 100 m deep.

Tree of Life is the symbol of the national culture and it was chosen to represent the values and specifics of the tourism in Moldova. The brand was created in 2014 by the Tourism Agency of Moldova with the support of the USAID Competitiveness Enhancement and Enterprise Development II (CEED II) Project, and has the goal to develop tourism in the country. The national brand supports events with tourism potential and promotes them on the international level.

The tourist brand Tree of Life advances the “Be our guest” campaign, which aims to encourage the Moldovan citizens to promote their country as a tourist destination, as well as to invite foreign friends for Moldovan holidays.